Success Stories / Enterprise Software Product Strategy

Developed $100MM Enterprise Software Business’s North Star Strategy & Provided an Execution Roadmap

Technology Strategy + Planning

This global enterprise software business had grown through M&A, acquiring 7 software companies. Prior to our engagement, they were struggling to define a “North Star” strategy capable of a profitable exit.

Corporate Strategy
Market Research
Product Roadmap Definition
Business Case Development

Challenges

The company’s growth had been fueled entirely via acquisition, leading to overlapping offerings and a large degree of technical debt
The space in which the business competed – enterprise data management and insights – was experiencing highly disruptive change triggered by the ongoing rise of the cloud
The business, which was PE backed, needed a strategy aligned with where markets were headed that delivered tangible near-term value to enable a profitable PE exit

Solutions

Cuesta leveraged a five-person team to conduct extensive market research, including customer interviews and industry experts, that culminated in a holistic ”North Star” strategy
This strategy included both incremental advancements as well as innovative solution extensions
Cuesta additionally developed a high-level roadmap to execute this strategy as well as a financial business case and recommendations on optimal commercialization models

Europe, US, APAC

Post-Merger Integration, Technology Strategy + Planning

TSA management and IT optimization for Specialty Pharmacy

A Private Equity client acquired a niche division from a large non-profit healthcare company. The acquired entity maintain its IT capabilities through a TSA through the transition, but sought to migrate from TSA services and optimize the IT organization for future growth.

Product Management, Software Systems & Platforms, Technology Strategy + Planning

Strategic Roadmap for Standards Development Organization

Standards Development Organization contacted Cuesta to assist with their multiyear journey to optimize all aspects of standards development to drive greater impact and prepare for future safety challenges

Data Strategy & Analytics, Technology Strategy + Planning

Data Unification for $30B Scientific Instrument Manufacturer

The Company contracted Cuesta to provide a North Star Strategy required to make informed tactical decisions on how best to architect their underlying data and technology structure the supporting teams across different business units